You are here: Home // Internet // A Pay Per Click Campaign with SEO Traffic Lab Can Bring Customers to Your Website
Lincolnshire, Gainsborough ( Kazor ) July 30, 2012 ? ] UK based company SEO Traffic Lab is helping more businesses get connected with their customers online by using a very powerful and effective type of advertising. It is known as Pay Per Click, and it can be a great way for companies to boost the amount of traffic that their website receives.
What is Pay Per Click?
Pay Per Click or PPC advertising is when the advertiser pays the publisher or website owner every time an advertisement is clicked on. The most influential Pay Per Click publisher is Google and advertisers bid on the keyword phrases through Google which are relevant to their target market. When the customer?s keyword query matches the advertisers, the website will display the PPC advertisements for that business. This is also known as a ?sponsored link? and it will usually appear above the organic search results on the search engine pages.
For example, a company could promote a local florist by using these sponsored links to display an advertisement whenever the user searches for ?wedding flowers Lincoln UK?. Google AdWords is one of the largest PPC providers, but this service is also operated by large networks such as Yahoo and Microsoft as well.
SEO Traffic Lab Makes PPC Easy
If your business has never used PPC advertising before, it can be difficult to understand how it all works at first. This is why the experts at SEO Traffic Lab have put together a service which makes it incredibly easy.
The specialists at SEO Traffic Lab are knowledgeable about the complex workings of Google and they will be able to quickly set up an effective Google AdWords campaign which will rapidly increase traffic to any website. The services for SEO in Lincoln and around the UK that they offer are fully comprehensive, so that any business can benefit.
SEO Traffic Lab will set up the initial campaign for Google AdWords, after fully understanding the target market and the objectives of the company. They will then continue to monitor and tweak the campaign so that they can keep track of the effectiveness of the advertisements and continue to alter them for best results.
About
SEO Traffic Lab is a company with years of experience offering SEO in Lincoln and throughout the UK to a wide range of businesses. Their services include social media account management, Pay Per Click advertisement, search engine optimization and much more.
They pride themselves on being able to help local businesses expand their reach and connect with customers who are interested in their products and services.
Contact
114 Mercury House,
Foxby Lane Business Park
Gainsborough, DN21 1DY
Phone: 0800 84 999 33
Fax: 01427 619 501
Website: www.seotrafficlab.com
Email: sales@seotrafficlab.com
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