Thursday, March 21, 2013

Android closing the gap on Apple in tablet OS

Would you like a tablet? graph of japanese statisticsjapan.internet.com recently reported on the seventh regular survey by goo Research into mobile devices, with the focus this time on tablets.

Demographics

Between the 4th and 9th of March 2013 1,085 members of the goo Research online monitor group completed a private internet-based questionnaire. 53.6% of the sample were male, 13.5% in their teens, 15.8% in their twenties, 21.4% in their thirties, 17.4% in their forties, and 32.0% aged fifty or older.

I really do feel that tablet use is increasing; on my commute there is invariably at least one person using a tablet, and the most common uses appear to be general surfing or reading. Today I say my first person running LINE chaton one; an issue with that is that it is easier for people to read what you are talking about, however.

The spousal unit wants a tablet; a Nexus or Kindle Fire are quite affordable these days, so I am tempted...

Research results

First, the sample were asked what kinds of mobile devices they owned. 57.8% said standard feature phones, 51.6% notebook or netbook computers, 42.8% smartphones, 29.0% portable game machines, 28.6% portable music players, and so on, with tablet computers coming in at 14.6%, up from 9.0% the previous time this survey was conducted. These 158 tablet owners were asked the following.

Q1: What OS does/do your tablet(s) use? (Sample size=158, multiple answer)

iOS 53.8%
Android 47.5%
Windows 3.2%
WebOS 0.0%
BlackBerry 0.0%
Other 0.6%

iOS is down four percentage points, and Android is up five; Windows has collapsed from 11.3%.

Q2: Would you like a tablet? (Sample size=927, non-tablet owners)

Yes, and have plan to buy 4.7%
Yes, but no plan to buy 42.4%
No 52.9%
Read more on: goo research,tablet

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Source: http://feedproxy.google.com/~r/WhatJapanThinks/~3/xJ8l3BplTiE/

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